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Managers spend a lot of time communicating in various forms. According to a research, roughly 75% of all managerial time is spent in verbal one-to-one exchange. Communication is the common thread, which runs throughout every working day. It can take various forms including:
  • Face-To Face
  • Telephone
  • Information written e.g. emails, memos
  • Formal written e.g. reports, letters, strategies

The richest communication method is face-to-face where the entire range of information, both verbal and non-verbal, is available and therefore where the accuracy of the information can be checked.
Effective managers understand basic business communication which is not about whizzy power point slides or wordy reports. Effective business communication is about being understood. People are more likely to respond to your communication if they have a clear understanding of what you want from them. Know what you want from the communication before you begin. Choose the right medium for communication, and maybe even use a combination, to get your message across clearly. Clear communication results in action. Providing additional back-up communication can help - frequently asked questions, telephone help-lines, on-line, open door policy etc. Communication is rarely one-off, so your message may need to be repeated to be received and understood.